I attended the AAMA
(American Architectural Manufacturers Association) 80th annual
conference in Phoenix a couple of weeks ago. It was held from Feb. 12-15 and it attracted
an excellent turnout of 360 attendees, one of the best attendance figures since
I’ve been attending these events.
The conference consists of 1-2 hour sessions including
council meetings geared toward window, door, skylight, curtain wall and
storefront manufacturers. AAMA is a material neutral organization, so materials
of all kinds are covered under their product umbrella. I sit on several task
groups, which help set the standards for the window industry in areas such as
thermal performance, insulating glass certification and code acceptance. Other
committees include the aluminum materials council, the wall interface council
and the residential products council. Building products manufacturers covet
AAMA’s certifications and approvals, and the standards are some of the toughest
in this industry. An awards banquet was held
Monday night where the contributions and accomplishments of award winners was
recognized.
There were a variety of good speakers at the conference,
including Dick Doyle, head of The Vinyl Institute, who advocated the use of
vinyl in windows and doors and also spoke of the institute’s lobbying efforts
in Washington D.C. There were even speakers who talked about persuasive and
selling skills, such as the role that body language plays in achieving what you
want to achieve. The sessions were spirited and showed that the industry as a
whole is moving forward in protecting home owners and commercial property
owners with its research and certification programs.
For Americhem, this is a great opportunity to support the
industry and to help AAMA achieve its goals. The top decision makers in the
industry are present and this makes the event one of the most important that we
attend each year. It’s also a great networking opportunity where all the
important manufacturers in the industry gather in one place at one time. Color
certainly plays an important part in the proceedings, as the vinyl materials
council advocated switching to a CIE color system for its products. Americhem
proudly manufacturers color and additive
masterbatches that play
a crucial role in architectural products. We enjoy bringing innovation to our
customers, many of whom were in attendance at the conference. We also enjoy
helping our customers attain AAMA certificiations. I look forward to
representing Americhem at the AAMA conference for many years to come.
Rich Camacho
National Account ManagerAmerichem, Inc.
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